Fred Olsen and Transvulcania sail together for May challenge
Organisers of La Palma’s Transvulcania race and Fred Olsen Express have agreed to sail together for the 12th edition.
It is the first time the inter-island shipping company will become an official sponsor of the challenge.
Fred Olsen Express wants to position itself within the sports field, being one of the key pieces of the movements of participants and supporters, as well as being a strategic partner when it comes to providing logistics to the event organisation itself.
But this alliance between Transvulcania and Fred Olsen Express goes far beyond the commercial part. Both entities are firmly committed to the territory and encouraging the practice of healthy lifestyles and caring for the environ-ment, as well as focusing on sustainable projects with a high level of service.
With the signing of this agreement begins a new era in which Fred Olsen Express will also share the successes of the famous La Palma race that will attract in May some 500 participants from more than 60 different countries. Such is its success that there are only places available for the Half Marathon and the Vertical Kilometre, as dorsals for the Ultramarathon and Marathon are already filled up.
“Having a sponsor like Fred Olsen is a guarantee of success for a sporting event as re-cognised and outstanding as Transvulcania. The shipping company that has just announced direct routes between La Palma and Tenerife will transport, surely, a great number of fans of that and other islands of the archipelago, thus contributing to Transvulcania maintaining its character as a great sports party, promotional showcase of La Palma and successful competition at regional, national and international levels, “ said the Minister of Sports of the Cabildo de La Palma, Raúl Camacho.
Juan Ignacio Liaño, fleet manager at Fred Olsen Ex-press, added: “The Transvul-cania is an international level test with great local in-volvement of which it is an honour to be part. Our goal is to be close to our passengers, facilitate their travel and, more than ever, support local trade, healthy lifestyles and also the island of La Palma.”