Santa Cruz Carnival attracts more tourists than ever before
Santa Cruz went Caribbean for the 2017 Carnival and what a cocktail of fun it proved to be!
Festivities have now come to a close following weeks of entertainment which saw many highlights, including the two Carnivals of the Day, the Burial of the Sardine, the election of the Gala Queen and the main Coso itself.
Organisers say they are delighted with the way everything went and thoughts are already turning to 2018 when it is anticipated that the very first event will be on January 12th.
Santa Cruz city council estimated that around 50,000 people lined the streets to watch the Coso procession meander through the city and adjacent to the sea.
The figure was down on previous years but this is being attributed to bad weather. However, there were noti-ceably more tourists than before, with an increase every year and more and more people choosing to stay in the north to coincide with the carnival. Hotels had a very high occupancy, sold out in some cases.
Journalists also came from all over the world, such as the United States, Japan, the United Kingdom, France, Portugal or Poland, to provide international coverage.
It’s estimated that the tourist spending in the city as a result of the carnival will hit the six million euro mark. Visitors included many of the passen-gers on the eleven cruise ships which called in during the duration of the carnival.
“This figure reveals the growing economic impact of the sector in the city, while confirming the importance of marketing the party as a tourist product,” said the Mayor of Santa Cruz, José Manuel Bermúdez.