Lanzarote wants to be world leader in anti-plastics campaign
Lanzarote is stepping up its long-running campaign to warn about the dangers of discarded plastics to the environment and hopes to reach international attention.
The project to encourage “zero plastics” was launched five years ago and all involved, including the Cabildo, are happy with its success and with the response from local people, tourists and businesses.
Now, however, the island wants to go one step further. The campaign is to be substantially stepped up this year across both Lanzarote and neighbouring La Graciosa with what is described as “a powerful strategic plan”.
This will be aimed at various target audiences ( such as residents and tourists, associations, public institutions, shops and business sector, universities and research centres, among others).
There will be information and educational programmes, a fun comic book aimed at the young, competitions and games, cleaning workshops on the beaches and streets, information tables at markets and special events and more environmental lessons in schools.
High-profile “ambassadors” will also be sought to further the cause and the social network will be used. One idea is a challenge to take and post a video demonstrating one simple action which can make a difference.
The Cabildo is delighted with one early boost, the announcement that the island has been chosen to host an international conference on micro-plastics next May. This is a major scientific forum addressing this global problem and the impact of micro-plastics in marine ecosystems will be addressed.
It is hoped the event will help to turn the spotlight on what Lanzarote is trying to do and will encourage the rest of the Canaries and locations all over the world to do the same.