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Rahn Star SA gets “Smart” with new deal 

page 18 rahn

Rahn Star SA has been appointed by Mercedes-Benz Spain as the new official dealer of Smart sales and after-sales for the province of Santa Cruz de Tenerife in its three facilities of La Laguna (Los Majuelos), Santa Cruz (Avda Reyes Católicos) and San Miguel de Abona (Las Chafiras).

Smart (short for Swatch Mercedes Art) is the brand of small cars created by a “joint association” venture between Mercedes-Benz and Swatch, which for years has been a company exclusively owned by Grupo DAIMLER AG.

Throughout its history, Smart has had four models in production: the city coupé or fortwo, the forfour, the roadster and the roadster-coupé. Without doubt, it is their first model, the city-coupe or fortwo which is the most emblematic.

In November, the company will launch a new forfour with four seats and four doors, with the mark signalling a new product offensive.

With this model, Grupo Daimler expands its product portfolio, bringing together successful models recently launched by Mercedes-Benz (Class A, CLA, GLA and Class C), a mark recognised in the market and by clients.

The objective is to double sales through the limited series Fun Edition currently market-ed by Rahn Star and the launch of the new model forfour.